Upshur County sits in the Piney Woods of Northeast Texas. Gilmer serves as the county seat and is best known for the East Texas Yamboree. Yep, it’s a whole festival dedicated to yams. It’s been a local tradition for generations and remains a pretty big deal around here.

Rolling hills covered with pine and hardwood forests give the county plenty of natural beauty. Fall is especially nice when the leaves start changing. Oil has also played an important role in Upshur County’s history, helping shape the local economy over the years.

Today, the economy is more spread out, with ranching, farming, and small businesses all playing a part. Lake Gladewater is a favorite for fishing and boating, giving locals a place to enjoy the water. Music is another big part of the area’s culture, and you won’t have to look far to find local musicians keeping that tradition alive.